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Based in the heart of Northern Michigan at ERA Greater North Properties, Brad Fall brings his passionate approach to real estate throughout the region. From Cadillac's charming neighborhoods to the surrounding communities, Brad's diverse expertise serves a wide range of clients - helping growing families find their forever homes, partnering with investors to build wealth through real estate, guiding retirees toward their ideal next chapter, and celebrating with first-time homebuyers as they turn their homeownership dreams into reality.

What sets Brad apart isn't just his deep knowledge of the Northern Michigan market – it's his down-to-earth approach and genuine commitment to his clients' success. When you work with Brad, you're not just getting a real estate agent; you're partnering with someone who understands that buying or selling a home is both a significant investment and a deeply personal journey.

Beyond residential properties, Brad's expertise extends to land and commercial real estate, offering comprehensive solutions for investors and business owners. His innovative approach to marketing, including engaging video content and strategic social media presence, ensures maximum exposure for his listings while keeping the process enjoyable for everyone involved.

As a husband and father of three, Brad understands the importance of finding not just a house, but a home. His personal experience in real estate investing and DIY home projects adds practical value to his client consultations, helping buyers and sellers make informed decisions with confidence.

Ready to start your real estate journey? Brad offers free 30-minute consultations where you can discuss your goals in a relaxed, no-pressure environment. Whether you're looking to upsize for your growing family, find the perfect retirement property, or build your investment portfolio in Northern Michigan, Brad is here to guide you every step of the way.

Contact Brad today to experience the difference of working with a real estate professional who truly puts relationships before transactions.